2016 Programs

Community-Based Solar
Feb 25 @ 8:00 am – 4:00 pm


Open to anyone interested in the future of community-based solar options for Wisconsin

The course cost covers breaks and lunch and materials.

Community-Based Solar in Wisconsin, Thurs. Feb. 25, 2016


Business Model Innovations

Shared Solar: Current Landscape, Market Potential, and the Impact of Federal Securities Regulation David Feldman,1 Anna M. Brockway,2 Elaine Ulrich,2 and Robert Margolis1 1 National Renewable Energy Laboratory 2 U.S. Department of Energy

Is Solar PV and Net Metering the Elephant in the Room?  Tom Stanton, NRRI

Distributed Generation – Implications for Utilities and Commissions, Tom Stanton

Middle Ground in Customer-Utility Relationship? Analyzing the Drivers of Variations in Deployment Models for Community Solar, Erik Funkhouser, Griselda Blackburn, Clare Magee, Varun Rai; March 60, 2015


8:00     Introduction.  Cara Lee Mahany Braithwait, Director, WPUI

8:15      The Community-Based Solar Option.  Dan Chwastyk, Solar Electric Power Association

  • SEPA – History and mission
  • What is being installed via different programs & business models
  • What needs to be done in advance of installing a system
  • What’s in the market now and likely in the future

9:15        Making Community-Based Solar a Win-Win for the Public and Energy Companies — The importance of Siting.  Tom Stanton, NRRI

9:50       Discussion

10:00     Break

10:15     The Opportunity for Solar as a Distributed Energy Resource.  Tyson Cook, Clean Wisconsin

  •  What crossroads do we face
  • What can help and what can hinder the movement to community-based solar installations

10:45     Discussion

11:00     The Benefits of Community-scale Solar PV.  Robert Mudge, The Brattle Group

11:30      Discussion

11:45      Legislative and Regulatory Response to Community-Based Solar.  Cynthia Smith, PSCW; Representative Robb Kahl

12:15      Discussion

12:30     Working Lunch

1:00       Lessons from Recent Community Solar Research.  Anna Brockway, UC Berkeley (formerly DOE SunShot Initiative); Erik Funkhouser, Research Into Action

1:50       Discussion

2:00       Break

2:15       Community Experiences, Panel Discussion.  Deb Erwin, Xcel Energy; Lynn Thompson, Eau Claire Energy Cooperative; Joe McDonald, Vernon Electric Cooperative

  •  Outcomes, Lessons Learned and Next Steps
  •  Results of Recent Program Applications

3:15       Wrap-up Panel Discussion.  Deb Erwin; Tyson Cook; Robert Mudge; Erik Funkhouser; Tom Stanton

  •  Where Do We Go from Here?  A Moderated Discussion

Watch all presentation videos on YouTube

Public Utilities Law Update 2016
Mar 1 @ 9:00 am – 1:45 pm

Public Utilities Law Update 2016

A Review of PSCW Cases and Activities,

and a Discussion of the Clean Power Plan


9:00-9:05 – Introduction

Tom Miller, Milwaukee Assistant City Attorney

9:05-10:05 – Annual Update of Activities at the Public Service Commission of Wisconsin

Cynthia Smith, PSCW Chief Legal Counsel

What’s New:

  • Administrative Update:
    • Staffing and Operations
    • Process and Procedure
      • Status of Wis. Admin. Code ch. PSC 2 revisions
  • Rulemaking and Legislative Update
    • Recently Enacted legislative rules and pending rulemaking dockets
    • New proposed and/or enacted legislation impacting utility regulation
  • Litigation Update
    • Update on recent and pending court cases involving the PSCW

Hot topics in 2015 and what to watch for in 2016

  • Rate Cases
  • Distributed Generation
  • Construction


Cynthia Smith

Cynthia Smith

10:05-10:35 – Municipal Law Updates

Anita Gallucci, Boardman & Clark LLP

10:35-10:50 Break

Anita Gallucci

Anita Gallucci

10:50-11:50  Special Topics in Energy Law: Wisconsin Utilities
and the Clean Power Plan

Moderated by Kira Loehr, Foley and Lardner


• Andrew Kellen, WPPI Energy
• Kathleen Standen, WEC Energy Group
• Keith Reopelle, Clean Wisconsin
• Todd Palmer, Michael Best & Friedrich LLP

Kira Loehr, of Foley and Lardner, to moderate a panel discussion on Wisconsin Utilities and the Clean Power Plan March 1, 2016

Kira Loehr, of Foley and Lardner

11:50-12:30 – Water Law Updates
Lawrie Kobza, Boardman & Clark LLP
Lawrie Kobza

Lawrie Kobza

12:45-1:45 – Lunch with Speaker: Ellen Nowak, Chair, Public Service Commission of Wisconsin


Commissioner Nowak’s presentation will focus on a current snapshot of important issues facing our state’s utilities from the perspective of a regulator. Topics will include changes in the industry that may affect the delivery of affordable, reliable, environmentally sound and safe utility services in Wisconsin.

Ellen Nowak

Ellen Nowak

 1:45 – Program Concludes



Parking in the Lake Street Ramp
Fee includes materials, breaks and lunch $125
5 CLEs available
For more information, please contact Cara Lee Mahany Braithwait
Today’s Trends, Tomorrow’s Energy Needs
May 20 @ 8:30 am – 3:45 pm

Monitoring businessMarket Inflection Drivers for Electricity: Tracking the Trends 

Part 1 in this four-part series which explores the physical, investment, pricing and customer effects of a market undergoing massive change.

Trends: Who, what, why and where are trends in the industry happening?  What are the predictions for the trends? What does past history suggest? And the numbers are…? Forecasting Future Energy Needs.  

This session will explore changing demographics, housing stock, weather patterns, and economic issues that are factors that must be considered in forecasting future energy demand.  We will look at how much and where these changes will occur.


If you know your energy history, you know that forecasting and building for future energy loads was forever dramatically changed with Washington Public Power Supply System (WPPSS) in the Pacific Northwest in the early 1980s. WPPSS (“Whoops”, nicknamed at the time) is most famous for defaulting on $2.25 billion in bonds for its canceled projects—projects that, once turned on, found no market for their power.

What happened?  At the time, predictions of future energy behavior and need were based on models that used straight-line extrapolation from past points of growth.  The key fault was to ignore the context in which those points existed and not question whether the context had changed.

Forecasting today is done with sophisticated models that try to manage for many of the drivers that affect future demand.  This session looks at a number of these drivers.


Draft Agenda

8:15        Welcome Coffee/Tea

8:30        If It Is About the Future…. Cara Lee Mahany Braithwait, Director, Wisconsin Public Utility Institute

8:40        Reading the Tea LeavesWhat Do Energy Forecasters Look for? What should they care about and why?  Martin Day, Manager of Forecasting and Optimization, MG&E

9:10        Big Picture Trends in Population, Workforce and Housing –  What are the population trends? Is Wisconsin aging, building new homes or apartments? Is Wisconsin on pace with the rest of the US for birth rates? How does Wisconsin compare for manufacturing output as compared to the US?  Dan Barroilhet, Demographer, WI Dept. of Administration, Division of Intergovernmental Relations

9:40        Transportation Mega-Trend Survey –  Now that we know where and what our population centers will look like, how will we move people and goods between them?  Dr. Anna Haines, Professor & Director of the Center for Land Use Education, UW-Stevens Point  (* see Note)

10:10      Discussion – What does Wisconsin need to think about going forward?  Led by Ethan Frost, Urban & Regional Planner, Wisconsin Department of Transportation

10:30      Break

10:45      Economic IndicatorsThe WPPSS’s error was in not recognizing the effect that changes in local economics was going to have on market demand. This session looks at Wisconsin’s economic future.  Dennis Winters, Office of Economic Advisors, WI Dept of Workforce Development

11:15      The Big Swings: Industrial and Commercial Futures –  What do we expect from the heavy hitters that can seriously affect energy, industrial and commercial development?  Lee Swindall, Vice President, Business & Industry Development, Wisconsin Economic Development Corporation

11:45      Discussion –  led by R. William (Bill) Provencher, Professor, Agricultural and Applied Economics, UW-Madison, and Director, Navigant Consulting

12:15     Lunch

12:45      What if? What Does a New Roadmap for Generation and Transmission Look Like Under a Low-Carbon Plan?  In preparation for expected changes in our fuel supply mix, MISO conducted an analysis of what the Midwest region might look like under different supply scenarios.  David Boyd, External Affairs, MISO Energy (Midcontinent Independent System Operator)

1:15       A Word About WeatherWeather is still the top cause of changes in energy demand, so what does our future hold? More or less ice? More or less flooding?  Dan Vimont, Associate Professor, Atmospheric and Oceanic Sciences, UW-Madison

1:45        Break

2:00        What’s in Your House: Energy Trends in Residential Markets –  At a micro-level, what is happening inside the home of today and tomorrow?  Bill Provencher, UW-Madison; Study co-authors Kathleen Ward and Abby Mayer, UW-Madison Graduate Students in Agricultural and Applied Economics

2:30        The Utility Perspective — This session is an informal discussion of what all these trends mean for our energy future. Session Discussant Invited: Kira Loehr, Attorney, Foley & Lardner; Andy Mendyk, Senior Forecasting Analyst, Alliant Energy; Todd Tadych, Consultant Transmission Planning Engineer, American Transmission Company

3:00        Optional Public Discussion –  Anyone who wishes may stay and discuss the program’s content.

3:45        Program Concludes

* Link to a publication from UW-Stevens Point Center for Land Use Education

Your registration fee includes materials, meals/breaks and access to materials on our website post-program.

Trends in Market Capital for the Energy Industry
Jul 12 @ 9:00 am – 3:00 pm

Monitoring business

Market Inflection Drivers for Electricity: Tracking the Trends 

Part 2 in this four-part series which explores the physical, investment, pricing and customer effects of a market undergoing massive change.

Trends: Who, what, why and where are trends in the industry happening?  What are the predictions for the trends? What does past history suggest?  

Capital Markets — Are we approaching, or are we at, an inflection point?




8:45 – 9:00am           Welcome Coffee/Tea

9:00 – 9:30am           Current Approach to Overseeing Adequate Access to Capital for Wisconsin UtilitiesEnrique Bacalao, Economist Advanced, Public Service Commission of Wisconsin

9:30 – 9:45am           Discussion — Is the Current Process Ready for Coping with New Market Requirements?  Facilitated by Cara Lee Mahany Braithwait, Director, WPUI

9:45 – 10:30am         Trends and Inflection Points Facing Utility Companies in the Equity Markets:  Investor-Base Changes, Risk Reallocation, Portfolio TransitionsDavid E. Parker, Principal Energy Consultant, DnL Insights, LLC

10:30 – 10:45am      Discussion — Are Current Management and Regulatory Practices in Investor Relations Adequate in the Face of Expected Changes Among Existing and Potential Equity Investors?  Facilitated by Cara Lee Mahany Braithwait

10:45 – 11:00am       Break

11:00 – 11:30am        Trends, Inflection Points and Challenges Facing Utility Companies in the Credit Markets — Laura Schumacher, Vice President – Senior Credit Officer and Global Project & Infrastructure Finance, Moody’s

11:30 – 12:00pm        Senior Management’s Role in Addressing Changes and Challenges, and Credibly Explaining the Company’s Approach and Track Record in Addressing Them to Existing and Potential Investors Scott Lauber, Chief Financial Officer, WEC Energy Group

12:00 – 12:15PM        Discussion — Are Current Management and Regulatory Practices in Investor Relations Adequate in the Face of Expected Changes Among Existing and Potential Fixed-Income Investors?  Facilitated by Jordan Hemaidan, Attorney, Michael Best & Friedrich

12:15 – 12:45pm        Lunch

12:45 – 1:15pm          Are You Risk Savvy?  Common Misconceptions About Risk and How That Can Hurt You Steve Kihm, Principal & Chief Economist, Seventhwave

1:15 – 1:45pm            Drivers of the Utility SectorKevin Spellman, Senior Lecturer, Finance, and Director, Investment Management Certificate Program, UW-Milwaukee

1:45 – 2:00pm           Discussion — Drivers of the Utility Sector –  Facilitated by Jordan Hemaidan

2:00 – 3:00pm           Discussion — What Are the Implications of These Anticipated Changes and Challenges for Future Public Utility Investments and Rates?  Perspectives from Large Investors, Regulators, Distributed Resource Providers, and Traditional Utilities – Open Discussion led by Ed Marion, Attorney, formerly with Public Service Commission of Wisconsin. Participants include Scott Lauber; David Parker; Enrique Bacalao; John Clancy, Attorney, Godfrey & Kahn

3:00pm                       Program Concludes

Your registration fee includes materials, meals/breaks and access to materials on our website post-program.


Our Keynote Speaker

Senior Utility Analyst at Robert W. Baird
Dave Parker, Senior Utility Analyst at Robert W. Baird







Keynote:  Dave Parker

Senior Utility Analyst at Robert W. Baird


Trends: Innovations in Utility Electric Rates
Aug 16 @ 8:30 am – 3:15 pm

Monitoring business

Market Inflection Drivers for Electricity: Tracking the Trends 

Part 3 in this four-part series which explores the physical, investment, pricing and customer effects of a market undergoing massive change.

Trends: Who, what, why and where are trends in the industry happening?  What are the predictions for the trends? What does past history suggest?  

This session explores pricing strategies for dealing with new demands, requirements and trends in energy markets.  It underlines the importance of getting the pricing right for customers who are more tuned in to energy topics, stockholder, utilities and businesses that serve all these audiences.


Draft Agenda
8:15 – 8:30am         Welcome Coffee/Tea

8:30 – 9:15am         Historical Perspective: Technology’s Role in Rate Design, 1900-1985 — From financial chaos, trust-busting and rapid technological innovation came our original pricing model that leveraged an effective economy-of-scale industry.  David Ludwig, Attorney, former Deputy General Counsel for the Public Service Commission of Wisconsin

9:15 – 10:30am       Technology’s Role, Rates and Customers, 1985-2016 — The evolution of rate design and other customer-side programs, and the arrival of digital technologies.  Ahmad Faruqui, Principal & Energy Economist, The Brattle Group

Faruqui presentation PDF

10:30 – 10:45am     Open Discussion

10:45 – 11:00am      Break

11:00 – 12:15pm      The Role of Engineering in Cost Recovery – This session will look at distribution system costs from an engineer’s perspective. What constitutes a minimum distribution system, and how it can be calculated? Larry Vogt, Manager of Rates, Mississippi Power Company

Vogt presentation PDF

12:15 – 12:45pm       Lunch

12:45 – 1:30pm       Cost Recovery Options  and Enabling Technology — Dan Hansen, Vice President, Christensen Associates Energy Consulting

Hansen presentation PDF

1:30 – 2:30pm         And the Results? A Critical Look at Rate Outcomes — Intended and Unintended Consequences , Ross Hemphill, RCHemphill Solutions, Independent Consultant on Regulatory and Energy Policy

Hemphill presentation PDF

2:30 – 3:15pm           Round-table Discussion


Your registration fee includes materials, meals/breaks and access to materials on our website post-program.

Trends in Customer Expectations: Prosumers or Consumers: What Does the General Public Need and Expect from Their Energy Providers of the Future?
Sep 7 @ 8:00 am – 2:00 pm

Monitoring businessMarket Inflection Drivers for Electricity: Tracking the Trends

Part 4 in this four-part series which explores the physical, investment, pricing and customer effects of a market undergoing massive change.

Trends: Who, what, why and where are trends in the industry happening?  What are the predictions for the trends? What does past history suggest?  


Including a featured presentation from the World Wildlife Fund:

The World Wildlife Fund has developed an initiative by which they hope to increase access to renewable energy for large energy buyers in the US. Called the Corporate Renewable Energy Buyers’ Principles, the WWF developed the principles to offer a collaborative framework to enable discussions between corporate renewable energy purchasers, utilities and other renewable energy market players which seek to develop and innovate new ways for utilities to meet the renewable energy needs of their largest customers.


Trends: Hit the switch, turn something on.  Power is expected to be instantaneous, safe, clean and affordable.  But are expectations changing?  Just what is affordable?  What is clean?  What if you have to wait for a particular time to run an appliance or your business?  Are the expectations of the general public changing?  If so, how and what might an energy providing company look like in the near future?


WPUI is bringing a number of consumer and business groups together to discuss what their membership is telling them that they expect from their energy provider.  Does this expectation imply changes in the way of energy policy and regulatory reform?

•           What do you need in the way of services in the near future from an energy provider?

•           What has to happen to make your expectation a reality, whether from a technological perspective, a regulatory perspective, or a life- or business-style perspective?


 Draft Agenda

7:45 – 8:00am               Welcome Coffee/Tea

8:00 – 8:30am               Manufacturing and Retail Perspectives

What do manufacturing and retail companies see as trends in appliances and other goods that consume energy?

8:30 – 9:15am              Interest Group Perspectives

Each organization will have 10 minutes to discuss what their organization views as important to their members. This will be followed by a panel discussion.

9:15 – 9:30am             Break to Work on Survey

9:30 – 10:15am           Industrial and Food Processing Perspectives

What does your energy profile look like in the future? Who are you working with, and what services are they offering?

  •                                      Lucas Vebber, Wisconsin Manufacturers & Commerce
  •                                      Edward Lump, Wisconsin Restaurant Association
  •                                     Todd Stuart, Wisconsin Industrial Energy Group

10:15 - 10:45am          State-based Environmental Perspectives

  •                                       Andy Olsen, Environmental Law and Policy Center
  •                                       Tyson Cook, Clean Wisconsin      Cook Presentation PDF

10:45 – 11:00am          Break

11:00 – 12:15pm           Individuals and Private Sector Prosumers Perspectives

Engaging the public and private sectors as producers of energy — Prosumers

12:15 – 12:45pm          Break/Pick up Lunch 

All participants will be asked to write down their responses to the following questions:

  •                                          What do you need in the way of services in the near future from an energy provider?
  •                                          What has to happen to make your expectation a reality, from a technological perspective, a regulatory perspective, or a life- or business-style perspective?

12:45 – 2:00pm             Responses From the Participants

Your registration fee includes materials, meals/breaks and access to materials on our website post-program.

Energy Utility Basics 2016
Sep 26 @ 8:00 am – Sep 30 @ 12:00 pm

About the Program and Draft Agenda

This program is endorsed by the National Association of Regulatory Commissioners and co-sponsored by the Energy Bar Association-Midwest Chapter

Energy Utility Basics is an intensive course on the fundamental concepts critical to being conversant in today’s energy industry. Course content is updated yearly as technology, regulation, competition and markets evolve.  WPUI has proudly presented this exceptional course each fall since 1983.

Course Summary: Over four and a half days, participants will receive an introduction to the electric and natural gas industries, insights into regulatory decision-making, and an analysis of the current issues facing both industries.  The dedicated gas course begins Thursday at noon and continues until mid-Day Friday

Benefits: Attendees will obtain practical knowledge of the operations and technology of the natural gas and electricity industries from extraction, whether from the ground or renewables, to the customer’s bill. Course registration covers a field trip to a natural gas power plant, daily lunches and breaks, printed course materials and UW-Madison CEU certification. 12.5 CLE credits have been granted.

Who Should Attend: The energy industry has undergone substantial changes – including changes in hiring practices. Twenty years ago, new utility staff would start out learning the ropes by working up through the ranks. In today’s fast-moving business environment, it is often advantageous to hire staff from other industries, bringing in outside talent that doesn’t yet have a working knowledge of the energy industry. Energy Utility Basics is intended for anyone working in the energy industry, including public interest groups, legislative staff, regulatory staff, state and local government personnel. The course is for energy professionals who want a better grasp of how all the technological, financial and political pieces of the energy puzzle fit together. Registration is open to the public.

What others have said:

“I came in new to the industry wanting to learn about how energy is made, distributed, and transmitted. I am leaving with a better understanding of all that and more.”

“The good mix of speakers and audience made for an excellent atmosphere to understand a complex industry from all angles.”

“I wish I could have taken this course right away when I entered the utility industry.”

“I appreciate the care in progressively building on the modules.”

“Plenty of beneficial information, good speakers.”

“As someone with only a couple years of utility experience, this was a great foundation”

“Covered as many of the topics as possible in an entertaining and informative way – could have been very boring, but it wasn’t.  Nice work!”

“Excellent overview and well-planned program.”

“Delivery of complex information in an easy to digest manner.”

“I loved getting to see the operators and getting to touch and see how it all works at the power plant”

“Variety of speakers, all were knowledgeable and able to break down the subject matter for those with a limited knowledge of the industry.”


Draft Agenda

September 26, Monday

Electricity: Industry Structure

Pyle Center, Room 235

Time Session Title Speaker (s)
7:30-8:00 Welcome Coffee/Tea
7:30-8:00 Registration
8:00-8:20 Introduction Cara Lee Mahany Braithwait Wisconsin Public Utility Institute
8:20-9:45 Why a regulated monopoly? Who’s regulated, why and how: The Federal and State Perspective  1600’s to 1985

  • Why a monopoly
  • What is a public interest
  • The role of federal level commissions
  • The relationship between the utility and the regulator
Enrique Bacalao Public Service Commission of Wisconsin
9:45-10:00 Break
10:00-11:15 Utility Regulation from 1985 to Today

  • Drivers of Restructuring
  • Wholesale Markets and Open Access
  • Renewables and Energy Efficiency
  • Pricing and Rate Changes
  • Current Trends
Nate Zolik Godfrey and Khan
11:15-11:30 Break
11:30-12:30 The Public Service Commission-Roles and Rules, Balance of Power

  • PSC Authority and Jurisdiction
  • Organizational Structure of the PSC
  • A Case: Start to Finish
Cynthia Smith Public Service Commission of Wisconsin
12:30-1:30 Lunch
1:30 – 3:00 Utility Company Models-Presentations and Panel Discussion

  • Utility Company Models-Presentations and Panel Discussion
  • Why was this form of a public service company formed
  • What do you own and operate–
  • How are you regulated or managed–(show differences for transmission, generation etc.)
  • Who are your stakeholders (stockholders for IOUs)
  • How do you secure power
  • How do you sell power (retail only, wholesale customers etc)
  • What other services do you offer customers
  • Who are your customers
Moderator:  Cara Lee Mahany Braithwait Wisconsin Public Utility InstituteBrian Rude Dairyland Power CooperativeAndy Onesti Manitowoc Public Utilities
3:00 – 3:15 Break  
3:15 – 4:00 The Independent System Operator

  • History
  • Responsibilities
  • Areas of influence
David Boyd MISO Energy
4:00 – 4:15 Break
4:15– 5:15 Transmission-The Overlooked Connection Until 1970

  • History 1970 to date
  • Order 2000 RTOs and then Repair Bill Order 890
  • The Underlying Driver for FERC
  • FERC Order 1000 and then the Repair Bill 1000-A
  • Right of First Refusal—Current Status
Flora Flygt Retired Utility Executive &  Advisor
5:15 Adjourn


September 27, Tuesday
Electricity: Industry Operations

Pyle Center, Room 235


Time Session Title Speaker(s)
7:30-8:00 Welcome Coffee/Tea
8:00-9:15 From Heat to Electricity-How we make Electricity in the U.S.

  • How much energy do we use
  • What is the difference between energy and power
  • Creating electricity
  • AC/DC—what does this mean?
  • How does a generator make electricity
  • Start-up
  • Black starts
  • Who uses what
  • Cost of electricity
Jake Blanchard UW-Madison 
9:15-9:30 Break
9:30-11:15 Field Identification Guide to the Electric Industry•    Recognizing a power line from a phone line
•    Substations, boosters, inter-tie, DC lines
•    Technical language used in the field
•    Power flows
•    Transmission basics
•    Step-up & step-down
•    Counterflows
•    Curtailments
•    Line losses
•    Line loading
•    Buses
•    Basics of LMP
•    Congestion
Ken Copp American Transmission Co. 
11:15-11:30 Break
11:30-12:30 A Day in the Life of a Distribution Company

  • The New Responsibility (Opportunity)
  • Physical characteristics
  • A typical day in 1990
  • A typical day in 2012
Merlin Raab Wisconsin Public Service Corporation/Integrys 
12:30-1:00 Break and pick up lunch
1:00-2:00 A Day in the Life of a Transmission Operator

  • What they do and why they do it
  • Scheduling
  • Forecasting
  • Selling into the market
  • Good days and bad days
  • Transmission investment decisions
  • Meeting renewable portfolio standards
  • Planning and cost allocation
 Mike Londo  American Transmission Co.
2:00-2:45 Demo – What happens to carbon with different generation portfolios?  Dealing with trade-offs and risks Scott Patrick Williams UW-Madison
2:45-3:00 Pick up cookies and a beverage on the way out to the bus!
3:00-3:15 Travel to Charter Street Heating and Cooling Plant

3:15-4:30             Field Trip: Power Plant Tour




September 28, Wednesday  

Ratemaking for Electric and Gas Companies

Pyle Center, Room 235

Time Session Title Speaker(s)
7:30-8:00 Welcome Coffee/Tea
8:00-9:15 What drives utility stock prices?

  • How do investors value utility stock?
  • What is changing about the utility’s business climate for earnings growth?
  • What are the implications of the changes on future stock value?
  • What are the value implications for utility investment in environmental infrastructure projects?
Steve Kihm Seventhwave
9:15-9:30 Break
9:30-10:45 Basics of Rate Setting

  • Cost of Service
Bruce Chapman CA Energy 
10:45-11:00 Break
11:00-12:30 Basics of Rate Setting

  • Traditional Rate Design
  • Dynamic Pricing and Rate Efficiency
  • Niche Designs
Bruce Chapman CA Energy 
12:30-1:30 Lunch
1:30-2:45 Basics of Rate Setting: ConclusionChallenge of Renewables Cost and Pricing Bruce Chapman CA Energy
2:45-3:00 Break
3:00-3:45 Strategies for Addressing Fixed Cost Recovery Issues Dan Hansen CA Energy
3:45 – 4:00 Break  
4:00 – 4:45 One Utility’s Response to Changing Customer Expectations John Krueger Madison Gas and Electric
4:45 Adjourn



September 29, Thursday

    Electricity/Gas: Environmental Issues & Gas Markets

Pyle Center, Room 235


Time Session Title Speakers(s)
7:30 – 8:00 Welcome Coffee/Tea
8:00 – 8:45 Nuclear Future—The Base Load of the Future? Jake Blanchard UW-Madison
8:45 – 9:00 Break  
9:00 –12:30 Work Done Without (or with a small) Carbon Footprint and Enabling Technologies—Moderator Rich Hackner, GDS Associates

  • Introduction to Renewables – Rich Hackner, GDS (9:00 – 9:20)
  • Efficiency:  First, fix the holes in the bucket: Building CodesIsaac Elnecave, MEEA  (9:20 – 9:45)
  • Wind & Solar – Mitch Bradt, UW-Madison (9:45 – 10:30)
  • Break – (10:30 – 10:45)
  • Biogas Rebecca Larson UW-Madison (10:45 – 11:20)
  • Storage –  Bruce Beihoff, UW-Madison (11:20 – 11:50)
  • Supercritical CO2 – Mark Anderson UW-Madison (11:50 – 12:15)
  • Discussion (12:15 – 12:30)
12:30 – 1:30 Lunch  
1:30 – 3:30 Gas Markets  How do traders evaluate options

  • What do customers pay for in a therm of gas—production, pipeline and distribution?
  • Driving Factors in Gas Prices.
  • General outlook for supply
  • How has the gas market changed in the past 4 years?
  • The role of storage.
  • New LNG markets?  And its effect on domestic pricing
  • Short and long term pricing implications
  • Price outlook caveats
Valerie Wood Energy Solutions Inc.
3:30 – 3:45 Break
3:45-4:30 Legal Issues Facing the Utility Industry Brian Potts Perkins Coie
4:30 Adjourn


September 30, Friday

Gas:  Status and Operations

Pyle Center, Room 235

Time Session Title Speaker
7:30-8:00 Welcome Coffee/Tea
8:00 – 10:30 What Everyone Ought to Know About Gas

  • Where does natural gas come from
  • What is unconventional gas
  • How does the near term supply look
  • What about the future
  • Typical composition of a gas molecule
  • How natural gas is normally used-by time of day, coincident hourly demand, and month and by industry type
  • How efficient is natural gas as an energy source—and how clean is it compared to other fossil fuels
  • What is the natural gas production break-even point (Basin production cost per MMbtu)
  • Big picture of historical natural gas prices
Alan Carroll UW-Madison 
10:30 – 10:45 Break
10:45 – 11:45 A Day in the Life of a Gas Company

  • Regulatory requirements
  • Trading
  • Forecasting
  • Dispatch
Sarah Mead Integrys Energy Group
12:00 Adjourn

Institute Member   $1,450.00
Non-Member  $2,250.00
Government (Non-Utility)    $700.00
Non-Profit, Member    $1,200.00
Non-Profit, Non-Member    $1,550.00

Your registration fee includes printed materials, meals/breaks and access to materials on our website post-program.

Parking may be available in UW-Madison Lot 46 and in the City of Madison State Street Campus Garage at 415 N. Lake St.




Grid Storage: Rapidly Reframing Wholesale Markets
Nov 14 @ 8:30 am – 3:15 pm

Grid Storage: Rapidly Reframing Wholesale Markets

Is Policy Driving Technology or is Technology Driving Policy?

Draft Agenda

8:15-8:30am            Welcome Coffee

8:30-8:35                 Introduction to the program and to Co-moderators, Cara Lee Mahany Braithwait, Director, Wisconsin Public Utility Institute

  • Scott Williams, Research and Education Coordinator, Wisconsin Energy Institute and Wisconsin Public Utility Institute
  • Jeff Anthony, Director of Membership and Business Development, Mid-west Energy Research Consortium

8:35-9:00                  Overview: Advanced Energy Storage Technology Options, Abby Mayer, Recent UW-Madison Graduate, Research and Energy Demand Analysis (REDA) Program  Abby Mayer PDF Presentation

9:00-10:00               Keynote: The Future of Grid Storage Research and Development, George Crabtree, Director, Joint Center for Energy Storage Research, Argonne National Laboratory George Crabtree PDF Presentation

10:00-10:15             Break

10:15-11:00             Chasing the Magic Number, Why have storage costs declined so quickly, and how close are we to the price point where storage really takes off around the country?  Bruce Beihoff, Technical Director of Industry Relations, Wisconsin Energy Institute, and Director, Technology Innovation, Mid-west Energy Research Consortium   Bruce Beihoff PDF Presentation

11:00-11:30              Discussion, Jeff Anthony, Moderator

  • George Crabtree
  • Bruce Beihoff

11:30-12:15              Recent Storage Integration Experiences and Market Outlook, Christopher Kuhl, Director Business Development, Energy Storage Solutions, Edison Energy Services/SoCore Energy   Christopher Kuhl PDF Presentation

12:15-12:30               Discussion, Jeff Anthony, Moderator

12:30-1:15                Lunch   Bring lunch back to your seat for the lunch-time speaker

12:45-1:15                 State of Charge — Optimizing Storage Applications for Maximum Benefits  Massachusetts recently released a report evaluating various use cases for storage in order to optimize grid benefits and understand policy implications for the state.
Jacqueline DeRosa, Vice President of Emerging Technologies, Customized Energy Solutions  Jacqueline DeRosa PDF Presentation

1:15-1:30                  Break

1:30-2:00                   MISO’s Perspective on Grid Storage, How is the value of energy storage different in MISO’s footprint compared to other wholesale markets? Rao Konidena, Principal Advisor, Policy Studies, MISO  Rao Konidena PFD Presentation

2:00-2:45                  The Business Case and Legal Challenges for Energy Storage, Michael Allen, Attorney, Energy Law Wisconsin

Energy Storage has been compared to a Swiss Army Knife in its flexibility and utility to the electric grid. However, to make full use of the potential benefits that Energy Storage offers, you need to be aware of and navigate your way around potential legal impediments and understand the rules of markets that have not yet reached full maturity.  This presentation will take a hard look at Energy Storage’s future promise vs. current reality. It will also share very recent developments that are changing energy storage markets today.  Michael Allen PDF Presentation

2:45-3:15                 Closing the Loop, How can we get advanced batteries to the same point of recyclability as lead acid batteries? Michael Andrew, Director of Academic and Technical Programs, Johnson Controls – Power Solutions



Keynote Speaker: George Crabtree, Director, Joint Center for Energy Storage Research, Argonne National Laboratory

Your registration fee includes materials and meals/breaks.